New products

Don't just wear the brand - live the legend. This six-panel cap is part of the ultimate collection for Porsche fans, offering a unique combination of timeless style and racing tradition. The subtle branding, retro-inspired colours and functionality make it the perfect everyday companion. Casual, but by no means boring:

Porsche six-panel cap with curved brim, adjustable width and in a stylish retro wash.
Embroidered Porsche lettering on the front.
Curved brim.
Adjustable strap with metal buckle at the back.
Colour variations in retro wash.

Item no. WAP8100030TFWR

Porsche. There Is No Substitute. It's a truth, nothing else matches the feeling, performance, and passion of driving a Porsche.

Our There Is No Substitute 1948 Collection is an exclusive, custom-crafted apparel capsule that brings this spirit to life. It pays homage to Porsche's legacy while boldly looking ahead - designed for those who carry the brand in their hearts.

This trucker cap blends classic form with everyday function - soft mesh backing, curved brim, and a comfortable fit that feels familiar from the start. "Porsche. There is no substitute. " sits front and center. Designed for effortless, all-day wear.

Item no. WAP3200020TTNS

Don't just wear the brand - live the legend. This fabric bag is part of the ultimate collection for Porsche fans, offering a unique combination of timeless style and racing tradition.

Porsche fabric bag with two handles and a striking print on one side. Carry your passion for racing with you:

Striking photo print inspired by an iconic Porsche poster.
Two handles in contrasting colours.
Goes perfectly with the orange cap from the collection.

Item no. WAP8100010TFWR

A perfect choice for those who value both design and functionality: the Studio Mug keeps hot drinks warm for a long time. It features elegant details that complement its clean look and can be securely sealed with a lid (available separately) to prevent leaks while you're on the road.

Double-walled stainless steel with powder coating.
Ceramic coating inside.
Taste-neutral, stain-resistant, temperature-stable, easy to clean.
Handle in the shape of the Porsche Crest.
Crest application on the front.
Internal thread compatible with small, leak-proof thermal mug lid.

Item no. WAP05016126AHD

For those who want to do more than just reach their destination, but also experience something: The AHEAD collection combines a thirst for adventure with iconic design and captures the unmistakable feeling of a car trip. Made from durable material, this versatile jacket offers reliable protection and long-lasting comfort on every journey. These features make the jacket the perfect companion for your next adventure:

Regular cut.
Unlined.
Left chest pocket.
Zippered pockets with piping.
Discreet, tinted Porsche logo on the front.
Woven AHEAD logo tag on the front hem.
Tinted AHEAD logo on the back.
With AHEAD sticker.
It goes perfectly with a canvas hat from the collection.

Item no. WAP206XXX26AHD

Stylish Porsche cap from the collaboration with Luftgekühlt, the brand of two-time Le Mans winner Patrick Long.

Live the legend. The collaboration with Luftgekühlt skilfully captures the passion of the era of air-cooled Porsche sports cars. Discover this stylish 5-panel cap for everyday wear.

Item number. WAP8000010TFWL